SugarCRM is beefing up its channel partner program as the software developer looks to add 40 to 50 solution providers to its reseller ranks. The vendor is also expanding the types of partners it works with, adding incentives for consultants and other companies that provide SugarCRM with referrals, but don't resell the SugarCRM product. SugarCRM unveiled the enhanced program this week at Everything Channel's XChange Solution Provider conference in Los Angeles.